LEARN FROM THE BEST SEARCH ENGINE MARKETING TRAINING INSTITUTE IN LUCKNOW
What Is SEARCH ENGINE MARKETING?
Search engine marketing is also known as SEM is one of the most effective ways to increase your business in an increasingly competitive business place. With millions of businesses that are available in the market place viewing from the same scope, search engine marketing is never been more important to advertise online, and it is one of the most effective ways to promote your products and services to grow your business.
In SIPL training institute Search engine marketing is the practice of marketing business using paid and unpaid advertisements that appear on search engine results pages also known as SERPs. It is important to notice that Advertisers bid on keywords that users of services such as Google and Bing able to enter when looking for some of the products or services, which gives the advertiser the opportunity for their advertisements to appear alongside results for that search engine queries.
These advertisements, often known as the pay per click(PPC), come in the various variety of formats. Some formats are small, text-based ads, whereas others, such as product listing ads are more visual, product-based advertisements that allow customers to see important information at one step, such as price and reviews.
SEM Keyword Research
It is important to keep a point in your mind about the use of keywords in your search engine marketing campaigns, you need to conduct campaign research as part of your keyword planning strategy.
First, you need to recognize the keywords that are relevant to your business and that prospective customers are likely to use when searching for your products and services. There is also a way to accomplish this is through using various keyword research tool. In SIPL training institute we trained you in various tools for selecting the right keyword of your choice. Simply enter a keyword that is relevant to your business or service provided by you, and plan the related keyword suggestion ideas that can form the basis of various search engine marketing campaigns.
B.E / B.Tech / Diploma Graduate/Without graduation Fresher or Working Professionals.
SIPL Training Search engine Digital marketing Trainers are:
- Are truly expert and fully up-to-date in the subjects they teach(spend time working on real-world project).
- SEO received awards and recognition from our partners and various recognized Organizations.
- Are Professionals with appropriate years of experience.
Search Engine Marketing
- Key Concepts.
- Strengths of Pay-Per-Click.
- Keyword Reasearch.
- Research Tools.
- Search Campaign Process.
- Keyword Selection.
- Ad Copy.
- Landing Pages.
- Budgets and Scheduling.
- Display Networks.
- Campaign Management.
- Conversion Tracking.
- Conversion Metrics.
- CTR(Click through rate).
- Bidding and Analytics.
- Laws and Guidelines.
WHY SIPL TRAINING?
- SIPL TRAINING is one of the best Search Engine Marketing Training Institute in India.
- SIPL Training Institute defines the High –End Training since 2007.
- We have years of experience in training students in the Digital Marketing Sector.
- We have 15000+ Professionals and Students with us.
- We are here to fulfill all your needs whether it is Project delivery or Training& Placement Programme.
Industry Expert Mentors with 10 years of Experience
Training is designed according to the current market.
Facilitate regular, weekend and Customized Training.
100% Practical Onsite Training with real time projects.
Free of cost seminars for Personality Development.
Industry oriented Syllabus
Excellent Lab facility
100% Placement Support
SIPL Training Placement Assistance
- SIPL Training is the leader in offering placement to the students,
- Dedicated placement wing which caters to the needs of the students during placements.
- SIPL Training help the students in the development of their Resume/CV as per current industry standards.
- SIPL Training conducts Personality Development sessions including Spoken English, Group Discussions, Mock Interviews,
- Presentation skills to prepare students to face a challenging interview situation with ease.
- SIPL Training has prepared its students to get placed in top Companies